BANTAM STUDIOS MUSIC BUSINESS PROGRAM
Course Level 101
Anyone familiar with those books that explain how the music business work are intimate with painful boredom. Right?? You may as well read a nutrition label!
What these books miss is any clue to the passions that drive people working in this industry. We will explain those dynamics. By concentrating on motivations over boilerplate, our exploration of various careers will contribute towards an understanding of how the industry, each cog , contributes to the machine. This class will also cover how to operate from a musician's viewpoint in this confusing world. All present music career levels welcome from no experience in the industry up to those with experience who are wondering how the business end runs.
Session 1: Introduction
Session 2: Management
Session 3: Label
Session 4: Marketing
Session 6: Promotions (Publicity)
Session 7: Promotions (Radio, Retail)
Session 8: Publishing & Music Placement In Media